All internet experts agree that owning a domain name is point to establishing and maintaining an online brand identity. Owning a domain name, unique to your company, or yourself, is tantamount to having an identity on the web that no one else has. Like real estate, as long as you own and maintain it, it will grow it's equity, says an article at Crazy Net 4 U.

Commenting on how much easier it is for potential visitors to remember your own domain name, the article goes on to ask: "which do you think is easier for you or your prospects to remember www.othersite.com/your_Name or www.your-name.com? It's pretty clear, wouldn't you agree? Keep in mind it's YOUR DOMAIN NAME so it goes where you go and as we've seen with McDonald's and Microsoft, people will remember you by your Name."

On the subject of domain names, Business Week says: "You would no sooner start a business without a domain name than you would without products or a business license. Owning a domain name is indispensable to doing business in today’s economy."

In a CNN article, GoDaddy President Warren Adelman talks about the importance of the domain name: “It is the starting point for your online identity. We do believe the domain name is the foundation upon which all the other Internet services are based.”

immaculate hosting registers and hosts domains for low annual costs. eMail admin[at]oninternet.biz to register your unique web identity, or submit your details via our online form.

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